Today's Hours:
Where Is My Office? by
An examination of the future of our workspaces and how the pandemic will continue to shape how and where we work. In the era of WFH, hybrid working and flexible hours, going to the office is no longer what it used to be. Many businesses and organizations, as well as the entire commercial real estate sector, are struggling to address their new workplace dilemmas in the aftermath of the COVID-19 pandemic. With the rise of diverse working practices and new technological innovations, the traditional office space no longer serves the needs of the workforce. And with increasing numbers of staff now comfortable with a degree of working from home, how can companies assess their longer-term workspace needs? This new follow-up edition of Where Is My Office?, fully revised and updated to reflect the true impact of the pandemic on the workplace, highlights some of the bold new frameworks and practical considerations for business leaders, workplace practitioners and those involved in commercial real estate as they navigate the complex post-pandemic working landscape. Authors Chris Kane and Eugenia Anastassiou draw upon their extensive knowledge and experience to investigate the new-found significance of innovative corporate real estate thinking in modern workplaces. Where is My Office?: The Post-Pandemic Edition is a must-read for any business leader or senior manager looking to revitalize their workplace in a post-pandemic environment, and to develop a greater understanding of the beneficial impacts that creative workplace strategies that harness the relationship between people, place, technology, and the environment can have upon their organization's success.
Contemporary Issues in Marketing and Consumer Behaviour by
This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been revised and updated to reflect the fast-changing world we live in. The new state of the art chapter on digital marketing digs deeply into two new frontiers of marketing which have significant impact on contemporary social life: influencer marketing, and online gaming. Other new topics help us to understand how marketing can perpetuate local and global inequality through creating and sustaining hierarchies of knowledge and influencing norms of race, disability, gender and sexual orientation. Topics new to this edition include: Digital Markets and Marketing Hierarchies of Knowledge in Marketing Marketing Inequalities: Feminisms and intersectionalities The Ethics and Politics of Consumption New case studies include: Emerging Economy Brands The Fairtrade Brand Disappearing Influencers Decolonising the Media Written by four experts in the field, this popular text successfully links marketing theory with practice, locating marketing ideas and applications within wider global, social and economic contexts. It provides a complete and thought-provoking overview for postgraduate, MBA and advanced undergraduate modules in marketing and consumer behaviour and a useful resource for dissertation study at both undergraduate and postgraduate levels. Online resources include chapter-by-chapter PowerPoint slides.
Customer Communities by
Make community building your ultimate business growth strategy In Customer Communities: Engage and Retain Customers to Build the Future of Your Business, Nick Mehta and Robin Van Lieshout deliver an actionable playbook on how to cultivate meaningful communities that fuel quantifiable business growth. In the book, you'll learn how to capitalize on this new growth strategy to scale your company and develop excitement around your products and your firm. The authors outline the 10 foundational Laws of Community, explaining why community development does not need to be expensive and how to integrate community in the heart of your customer journey. You'll also find: Strategies for creating a cross functional customer engagement team Techniques for building community in places that aren't the web or on social media Ways to bring your organization's culture and values into your community with a human-first alignment An essential roadmap to community development for customer success, marketing, support and product teams, and other entrepreneurs, founders, and executive business leaders. Customer Communities will earn a place on the bookshelves of anyone with a stake in organizational growth and resilience.
Speed, Safety, and Comfort by
In Speed, Safety, and Comfort: The Origins of Delta Air Lines, former Delta Boeing 767 captain and aviation historian James John Hoogerwerf traces the evolution and growth of one of America's most successful airlines. Delta's story began during the early twentieth century with the fight against the cotton-devouring boll weevil, which devastated the southern economy and compelled scientists to formulate calcium arsenate powder to eradicate the invasive pest. To aid in the elimination effort, Huff Daland Company, a military aircraft manufacturer, constructed the first plane specifically designed to dispense the poison from the air. Crop dusting proved so effective, Huff Daland Dusters, the world's first crop-dusting company, rebranded as Delta Air Service in 1928 to focus more on providing commercial services, including the transport of passengers and air mail. The following year Delta began flying its first passengers from Monroe, Louisiana, eventually establishing routes across the southeastern United States. By the eve of World War II, the firm had assumed the familiar Delta Air Lines name and boasted forward-thinking management, a modern fleet of aircraft, and increased revenue from passenger ticket sales. Now headquartered in Atlanta, Delta counts itself among the oldest and largest airlines in the world, with nearly 90,000 employees and more than 5,400 flights per day. Delta's expansion and survival are anomalies in an industry historically dominated by government and special interests. Hoogerwerf's masterful history of Delta's beginnings underscores the company's contribution to agriculture, southern industrialization, and the development of commercial aviation in the United States.
Best Possible Outcome by
Learn how to make hard decisions in difficult situations -- and ensure a successful outcome In boardrooms and workplaces, as in war zones, there is a simple truth: leaders must make hard decisions. It's only through timely decision-making and clear, considered strategy that leaders can cut through ambiguity and chaos -- and protect their people and their organisation. With Best Possible Outcome, you'll learn how the military cultivates the mindset, the people, and the processes that ensure success even in tough times. What's more, you'll discover how to systematically implement those lessons within your business. With over 25 years' experience in the Australian Army, from on-the-ground combat to intelligence, Lieutenant Colonel Garth Callender has learned what it takes. In Best Possible Outcome, he shares remarkable stories from his time in service and delivers insightful lessons about risk, resilience, and agility. You'll discover a pragmatic, three-pillar leadership framework that allows leaders in any field to embrace challenges, drive innovation, and maximise results. Ultimately, you'll establish a system that ensures the best possible outcome in any situation. Develop the mindset and leadership skills essential for: Understanding and managing real risk Building organisational resilience Making difficult ethical decisions Staying ahead of the competition Achieving success under pressure and despite uncertainty From managing risk on the streets of Afghanistan to unpacking what insurgents know about organisational agility, Garth shows how the skills used to lead teams in military conflict can improve organisational responsiveness. Best Possible Outcome will show you how to lead strategically, assess outcomes clearly, and establish a pathway out of vulnerability and crisis.
Supply Chain - the Insights You Need from Harvard Business Review by
Disruptions in the global supply chain bring companies to a standstill. Supply and demand shocks. Labor shortages. International trade wars. As businesses and customers struggle to get the products they need from across the globe, manufacturers must reassess how they operate, from rethinking offshore options to exploring new technologies. Supply Chain: The Insights You Need from Harvard Business Review will help you better understand the dynamics at play worldwide and identify the risks in your supply chain network so you can ensure resilience without sacrificing competitive advantage. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues--blockchain, cybersecurity, AI, and more--each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas--and prepare you and your company for the future.
The Future of Consumption by
This open access book presents three future consumption trends--technology, sustainability, and wellbeing--and discusses what impact those trends will have on the ways we shop. What will be important to the consumers of the future? And how will their retail experiences look and feel? Will technology, sustainability, and wellbeing trends fundamentally change how we consume? And how should retail managers respond to these trends in order to provide the customer experiences of the future? Blending academic perspectives with reflections from innovative retailers, this book explores all these questions and more. Essential reading for retail managers who want to know how future consumption trends will affect the industry, this book also benefits students and researchers of retail and consumption who want to better understand how these interdependent fields are linked.
Law: a Very Short Introduction by
bVery Short Introductionsb: Brilliant, Sharp, Inspiring /bLaw is at the heart of every society, protecting rights, imposing duties, and establishing a framework for the conduct of almost all social, political, and economic activity. Despite this, the law often seems a highly technical, perplexing mystery, with its antiquated and often impenetrable jargon,obsolete procedures, and endless stream of judgements and complex legislation.In this Very Short Introduction Raymond Wacks introduces the major branches of the law, describing what lawyers do, and how courts operate, and considers the philosophy of law and its pursuit of justice, freedom, and equality. Wacks locates the discipline in our contemporary world, considering thepressures of globalization and digitalisation, and the nature of the law in our culture of threatened security and surveillance. In this new edition, the author considers a number of social and political events that have had an impact on the law, including the COVID-19 pandemic, the growth of socialmedia and surveillance, and the increasing threats to the rule of law.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, andenthusiasm to make interesting and challenging topics highly readable.
Inside IBM by
IBM was the world's leading provider of information technologies for much of the twentieth century. What made it so successful for such a long time, and what lessons can this iconic corporation teach present-day enterprises? James W. Cortada--a business historian who worked at IBM for many years--pinpoints the crucial role of IBM's corporate culture. He provides an inside look at how this culture emerged and evolved over the course of nearly a century, bringing together the perspectives of employees, executives, and customers around the world. Through a series of case studies, Inside IBM explores the practices that built and reinforced organizational culture, including training of managers, employee benefits, company rituals, and the role of humor. It also considers the importance of material culture, such as coffee mugs and lapel pins. Cortada argues that IBM's corporate culture aligned with its business imperatives for most of its history, allowing it to operate with a variety of stakeholders in mind and not simply prioritize stockholders. He identifies key lessons that managers can learn from IBM's experience and apply in their own organizations today. This engaging and deeply researched book holds many insights for business historians, executives and managers concerned with stakeholder relations, professionals interested in corporate culture, and IBMers.
Family Business Management by
Family Business Management provides an accessible overview of the core aspects of family business, with an international, practice-based perspective. Structured in four parts, the book covers key topics such as family firm goals, conflict management, human resources, strategy, financial management, family and business governance, and succession planning. A wide variety of cases and examples are used throughout the book to highlight cultural and institutional differences between family businesses in contrasting contexts. Each chapter offers a detailed case study and boxed examples, illustrating real-life family business situations and stimulating students' critical thinking and decision-making. Readers are further supported by learning objectives, discussion questions, and further reading suggestions. Digital supplements for instructors include lecture slides, a test bank, and additional case studies. This textbook is an ideal companion for family business courses, catering to both undergraduate and postgraduate students. It offers valuable insights and practical guidance for business families, as well as professionals working in family businesses.
Sawdust in Your Pockets by
During the twentieth century, three industries-tobacco, textiles, and furniture-dominated the economy of North Carolina. The first two are well known and documented, being the subject of numerous books, movies, and articles. In contrast, the furniture industry has been mostly ignored by historians, although, at its height, it was nearly as large and influential as these other two concerns. Furniture companies employed thousands of workers and shaped towns, culture, and local life from Hickory to Goldsboro. Sawdust in Your Pockets: A History of the North Carolina Furniture Industry is the first survey of the state's furniture industry from its cabinetmaking beginnings to its digital present. Historian Eric Medlin shows how the industry transitioned from high-quality, individual pieces to the affordable, mass-produced furniture of High Point and Thomasville factories in the late nineteenth century. He then traces the rise of the industry to its midcentury peak, when North Carolina became the largest furniture-producing state in the country. Medlin discusses how competition, consolidation, and globalization challenged the furniture industry in the late twentieth century and how its businesses, workers, and professionals have adapted and evolved to this day.